Google just released its annual Holiday 100, a data-driven snapshot of the season’s buzziest products based on real-time search and shopping trends. For beauty buffs, the beauty section is basically a collective wish list of high-end skin care, on-trend makeup picks and coveted hair products people are genuinely interested in (or can’t stop adding to their carts).
The insights go beyond what’s trending on social media: The Holiday 100 reveals which beauty brands are truly resonating this year, which categories are taking off, and the kinds of price points consumers are gravitating toward.
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No surprise here: Many of the top products are our favorites too. Ahead, check out holiday shopping recommendations based on Google 100’s top-searched beauty products, brands and categories.
In this article: Glow Recipe PHA + BHA Face Toner, ILIA Super Serum Skin Tint SPF 40 and Glossier Glossier You Duo Perfume Gift Set
This full-face mask provides three types of LED light therapy (red, blue and infrared) to address wrinkles, skin discoloration and acne.
Glow Recipe PHA + BHA Face Toner
According to Google, searches for “toner” reached an all-time high this year. This one, by Glow Recipe, is formulated with polyhydroxy acids to help smooth skin, plus BHAs and tea tree extract help to clean and reduce the appearance of pores.
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Infiniti PRO CONAIR Wet-to-Dry Styling Wand
A more affordable alternative to the Dyson Airwrap, this multistyler uses hot air to create a variety of hairstyles ranging from voluminous curls to straight blowouts.
ILIA Super Serum Skin Tint SPF 40
We’re big fans of this light-coverage tinted serum that’s formulated with SPF 40. It contains hydrating hyaluronic acid for comfortable wear.
Control frizz while smoothing and softening hair with this oil from salon-favorite brand Olaplex. Just two drops can have a major impact on your tresses.
Glossier Glossier You Duo Perfume Gift Set
For the Glossier fan, this two-piece scent set makes a perfect gift. It includes a full-size and travel-size version of the warm and spicy fragrance.
MERIT Signature Lip Lightweight Lipstick
Berry lipstick is more popular than ever. If you’re looking to try the trend, this lightweight lipstick from Merit is a solid option. L'avenue is a beautiful shade of berry brown.
Nurse Jamie Uplift Facial Massaging Beauty Roller
This cult-favorite beauty roller contains 24 massaging stones that energize your skin. The process can help reduce wrinkles and allow your skin care products to absorb better.
Sephora Favorites Holiday Must-Have Value Set
Combining 14 of Sephora’s bestselling beauty products, this gift set is sure to delight. Goodies include Kérastase Elixir Ultime Hair Oil, Yves Saint Laurent Candy Glow Balm and Sol de Janiero Brazilian Bum Bum Cream.
Prices listed reflect time and date of publication and are subject to change.
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