As a longtime beauty editor, I’ve learned to approach celebrity-founded beauty brands with a healthy dose of skepticism. The hype cycle is often intense, but the formulas don’t always live up to the marketing. Still, it’s hard to ignore a brand when it seems to dominate every corner of the internet, and that was exactly the case with Rhode, which was founded by Hailey Bieber.
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After months of seeing glowing reviews and Bieber’s fresh-faced GRWM videos on TikTok, I finally tried a range of the brand’s skin and makeup products.
In this article: Rhode Peptide Lip Tint Nourishing Glaze, Rhode Glazing Milk Ceramide Facial Essence and Rhode Peptide Lip Shape Contouring Lip Shaper in Twist
What intrigued me most was the brand’s clear point of view: Every product is designed around the idea of deeply hydrated, dewy-looking skin with strong barrier support. Even the makeup follows that philosophy, aiming to enhance a natural, lit-from-within glow, rather than cover it up. Of course, the product I was most eager to try was the wildly popular peptide lip treatment — the one that seems to sell out every time it’s restocked.
After testing a sampling of the skin care and makeup for myself, I have to admit I was genuinely impressed, especially with the skin care. The brand’s “less is more” approach makes the routine feel refreshingly simple, approachable and easy to stick with.
Rhode Peptide Lip Tint Nourishing Glaze
Peptide lip treatments are more popular than ever, and Rhode’s version is among the most beloved for good reason. Enhanced with peptides, shea butter and vitamin E, the formula goes on thick and leaves lasting hydration for hours. It comes in four yummy scents or an unscented version that’s perfect for more sensitive skin.
Rhode Peptide Lip Boost Plumping Lip Mask
Formulated with four peptides, this long-lasting lip mask provides a subtle plumping effect for your pout immediately and over time. It feels thick and substantial, and stays put for hours.
Rhode Glazing Milk Ceramide Facial Essence
Another fan favorite, Rhode’s Glazing Milk lives up to the hype. I use the milky liquid as the first step after cleansing in my day and nighttime skin care routine to give my skin an extra boost of hydration before my moisturizer. Though lightweight, the product feels deeply moisturizing.
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Rhode Barrier Restore Cream Comforting Daily Moisturizer
When I first felt how lightweight this moisturizer was, I thought there was no way it’d deliver enough hydration for my dry winter skin. I was wrong. Immediately, I felt a surge of moisture that lasted for hours after the initial application. Key ingredients include peptides (improve firmness and elasticity), nourishing shea butter, hydrating hyaluronic acid, brightening niacinamide and soothing bisabolol.
Rhode Barrier Butter Intensive Moisture Balm
When layered on top of moisturizer as the last step in my nighttime skin routine, this thick, overnight balm gives my skin barrier extra protection while I sleep. The best part: You can use it anywhere on your body for extra softness and moisture.
Rhode Peptide Lip Shape Contouring Lip Shaper in Twist
If you’re into the blurred lip trend, this thick, retractable liner is the perfect way to achieve it. It glides smoothly and easily like a lipstick and provides soft, matte color. Use the silicone smudger on the back end to blur out the liner for a softer look.
Prices listed reflect time and date of publication and are subject to change.
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